The making of The Book Of Limbo.
The Book Of Limbo is a hardcover book jam-packed full of crazy imagery developed by Sydney creative studio Collider for Belong, Telstra's low cost brand.
I interviewed Andrew van der Westhuyzen and Kåre Martens about the AI-generated imagery and asked the important questions like "How on earth did you get your hands on whale milk?"
Watch the interview below. Read the blog article here. Animations by Steve Edwards.
Project Execution
The interview was recorded remotely using video streaming service Riverside.FM. The service allowed me to record high quality on my iMac, and on Collider's laptop in Sydney, and then upload automatically.
The interview was edited in Adobe After Effects, Premier Pro and Final Cut Pro X.
Project results
Belong and Collider shared the video on their social media channels to promote the project and give the lead generator campaign a third and final push.
